IT’S ABOUT THE TIME AND INTENTION INVESTED TO MAKE SOMETHING OF WORTH. //////// IT’S ABOUT THE QUALITY THAT ENSUES FROM THE LOVE INVESTED IN ONE’S WORK. IT’S ABOUT THE PRIDE IN WHAT ONE MAKES. IT’S ABOUT THE RESPECT FOR THE MATERIALS THAT ONE USES. //////// IT’S ABOUT THE MEANS OF PRODUCTION AND HOW WE CAN USE IT TO MAKE SOMETHING BEAUTIFUL, BE IT A ONE-OFF HAND-MADE PIECE IN OUR WORKSHOP OR THE REPETITION & SCALE PERMITTED IN AN INDUSTRIAL SETTING.

IT’S ABOUT THE FABRICS WE USE.
WE CHOOSE TO WORK WITH TIGHTLY WOVEN, “OVER-CONSTRUCTED” FABRICS THAT ALLOW US TO SCULPT AND MAKE DURABLE THAT WHICH WE MAKE. ------- WE DEVELOP OUR OWN EXCLUSIVE FABRICS THAT GARETH CAN CALL HIS OWN. WE WORK FROM THE VERY FIBERS USED – TO THE TWISTING OF THE YARNS – TO THE DENSITY OF A WARP & THE DENSITY OF A WEFT. WE PREFER FABRICS UNFINISHED AND RAW THAT WILL REVEAL THEIR CHARACTER. WE PREFER & USE OUR FABRICS LIKE PAPER TO CUT – LIKE CANVAS ON WHICH TO DRAW & PRINT – LIKE LIQUID TO POUR. //////// WE PREFER EXPRESSIVE FABRICS – FABRICS THAT WILL RUSTLE / FABRICS THAT WILL ‘RETRACT’ WHEN WASHED / FABRICS THAT WILL PATINE OVER TIME WITH WEAR & USE.

IT’S ABOUT THE MAKING.

IT’S ABOUT HOW WE HAVE FUN IN MANIPULATING – DISTORTING – MANHANDLING – DYING AND OVER-DYING OUR FABRICS & GARMENTS TO CREATE SOMETHING UNIQUE AND DISTINCTIVE.
IT’S ABOUT THE PRIDE WE TAKE IN MAKING SOMETHING WELL – THE TECHNICAL KNOW-HOW EMPLOYED – THE QUALITY OF A FINISHED SEAM – THE INGENUITY OF A MAKER’S WORK – THE MAKER’S CRAFT. /////// IT’S ABOUT THE BEAUTY OF A GARMENT ON THE INSIDE / TURN OUR PIECES INSIDE OUT AND YOU WILL SEE WHAT WE MEAN.
IT’S ABOUT THE ATTENTION TO DETAIL / THE FINISH / A USEFUL POCKET / A HAND-FINISHED SEAM.

IT’S ABOUT THE INTENT.

THE INTENT TO MAKE SOMETHING DISTINCTIVE.

THE INTENT TO MAKE SOMETHING THAT GENERATES AN EMOTION.